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“Sudeep is a visionary when it comes to creating and communicating a brand that is both appropriate for its target market but also challenging in terms of moving the concept of brand and market approach forward”

Michael Coltman
Chief Operating Officer,
Sama, Saudi Arabia (now Director, Tiger Airways Indonesia)

About us

The Practical Airline Experts

Athena Aviation is an airline consulting firm that provides consulting services across the aviation spectrum to management, Boards, investors and governments.

Our team is made up exclusively of former airline managers who draw on unrivalled line management experience to make recommendations we are prepared to deliver against.

We offer a tailor-made solution to your problems and opportunities, with airline experts in every continent. We are passionate about making a positive difference to the business of our clients.

Now well into our third year of operation, the team averages over 20 years of line management experience in world-class airlines spanning British Airways, Lufthansa, easyJet and Vueling.

The team has worked for Low Cost Carriers (LCCs) and Full Service Carriers (FSCs), started airlines and restructured airlines in distress.

Because we have first hand insight of what works, our interventions are high impact and yield results, fast.

Whatever challenges you face, our team of experts has the practical knowledge to provide effective insights and help you build a better business.

Our Team

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Sudeep specialises in airline start-up, corporate strategy and commercial performance improvement. He focuses on start up planning and meeting revenue … More

Ancillary revenue has become increasingly important to full service airlines, and can make the difference between profit and loss.